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Standard Pacific Corp. Launches New Website With Enhanced
Capabilities
IRVINE, Calif., Dec 13, 2004 /PRNewswire-FirstCall via COMTEX/ -- Standard
Pacific Corp. (SPF), one of the nation's largest homebuilders, announced
today the launch of its newly redesigned website. The site offers enhanced,
consumer-friendly content and is now accessible at
www.standardpacifichomes.com.
"The new website reflects a company-wide focus on improving the customer
experience," said Jari Kartozian, Senior Vice President of Standard Pacific
Corp. "We've used technology to enhance that experience by providing a more
user-friendly interface and content that buyers have come to expect."
The new site offers consumers improved home search functions, regional
financing information, tips for buying and personalizing a new home, and a
more streamlined system for contacting the Company. It also includes an
expanded careers section, a redesigned investor relations section and more
information about the Company, including news and other topics.
With the new site, buyers can still submit a warranty request online. And,
our customized content management application enhances the ability of our
local divisions to control the content of the website in real time,
providing the public with the most current information practicable about new
home communities.
The new website was a culmination of efforts from a top-level team of
professionals. In addition to our internal team, the Company partnered with
p11creative for site design and The Comdyn Group, Inc. who managed the
application development. Established in 1989, p11creative is an
award-winning design studio specializing in identity, collateral,
interactive, and environmental graphic design. For more information on their
capabilities and to view their portfolio, visit www.p11.com. The Comdyn
Group, Inc. is a national provider of a broad range of Information
Technology (IT) Services to a diverse group of industry and public sector
clients. For more about The Comdyn Group, visit their website at
www.comdyn.com.
Standard Pacific, one of the nation's largest homebuilders, has built homes
for more than 67,000 families during its 38-year history. The Company
constructs homes within a wide range of price and size targeting a broad
range of homebuyers. Standard Pacific operates in some of the strongest
housing markets in the country with operations in major metropolitan areas
in California, Texas, Arizona, Colorado, Florida and the Carolinas. The
Company provides mortgage financing and title services to its homebuyers
through its subsidiaries and joint ventures, Family Lending Services, WRT
Financial, Westfield Home Mortgage, Universal Land Title of South Florida
and SPH Title.
SOURCE Standard Pacific Corp.
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